Services provided:
° Logo Design
° Brand & Visual Identity
° Newsletter Design & Campaign
° Social Media Content Creation
° Social Media Account Management
° Logo Design
° Brand & Visual Identity
° Newsletter Design & Campaign
° Social Media Content Creation
° Social Media Account Management
Logo & Brand design, Visual manifesto and Instagram content creation of the first Community House in Milan.
A physical space where online communities can come together to work, empower professional connections and enrich their sense of community with short stays at their Community House.
The concept behind the logo was to have something modern, unique and that gives the idea of physical, offline, real, solid.
I explored the meaning of connecting people in a continuous line that connects infinite dots, surrounded by the stability of the community relationships that are everywhere. The continuous line comes and goes forming the "infinity" symbol that, when flipped, becomes two firm points on a map.
Community House is the crossing of these points, a spot where people of one or more online communities can meet for any kind of reasons.
A physical space where online communities can come together to work, empower professional connections and enrich their sense of community with short stays at their Community House.
The concept behind the logo was to have something modern, unique and that gives the idea of physical, offline, real, solid.
I explored the meaning of connecting people in a continuous line that connects infinite dots, surrounded by the stability of the community relationships that are everywhere. The continuous line comes and goes forming the "infinity" symbol that, when flipped, becomes two firm points on a map.
Community House is the crossing of these points, a spot where people of one or more online communities can meet for any kind of reasons.
Instagram feed creation
I created the visual site of Community House on Instagram to have a place where potential new followers would land and understand the idea and vision of the business as well as to have a feeling of the daily activities.
It was important to make it bold, clear and graphic so that it would contain all the relevant information respecting the marketing funnel "awareness, consideration, conversion" leading to the launch event campaign.
The content was literally built with the Ig grid in mind, playing with mosaic, continuous lines, in a playful way of communicating an innovative idea.
It was important to make it bold, clear and graphic so that it would contain all the relevant information respecting the marketing funnel "awareness, consideration, conversion" leading to the launch event campaign.
The content was literally built with the Ig grid in mind, playing with mosaic, continuous lines, in a playful way of communicating an innovative idea.
I also created custom content such as videos and photos, managing the whole SMM process from conceptualisation to execution, always respecting brand vision and communication strategies.
More content can be seen on @coho.communityhouse, in the highlights albums.
More content can be seen on @coho.communityhouse, in the highlights albums.
